Consumer Product 

This broad ranging sector incorporates durables such as home furnishings and non-durables such as food and beverages, personal care and household items.

Samjong KPMG is helping its clients to step ahead by providing consulting services based on the accumulated experience and in-depth understanding of the various  challenges in a business, such as the global consumer products industry, environmental changes in E-business, legal & socio political regulations, climate change, brand management, and supply chain management.


Shin Jang Hun


Shin, Jang Hun 


+82 2 2112 0361

Other Contacts

Han, Sang Il 


+82 2 2112 0691

With the changing landscape of global retail companies, key suppliers face increased competition and unpredictable economies. The resulting challenges for Consumer Products companies include:


Globalization – international expansion and penetration will be key to maintaining robust sales growth


Technology and innovation – Business-to-Business (B2B) e-tailing and consumer demand for “smart appliances” all present a unique set of risks and issues 
Social, regulatory and political barriers – Corporate social responsibility, stricter environmental controls and consumer groups, all add to the pressures of sustained growth


Effective Brand Management – As consumers face a growing number of choices – manufacturers have to increasingly find ways to differentiate and manage brand portfolios effectively


Improving distribution – strengthening relationships with retailers by catering to retail price, product and distribution demands.


All this has to be achieved in an increasingly complex environment where expanding sales and keeping costs to a minimum are essential for future growth. KPMG works with a number of leading consumer products companies to help clients manage their business and technology risks and increase competitiveness by creating, releasing and protecting value. Our consumer markets practice uses in-depth business understanding to develop strategies that help clients stay one step ahead of the competition.


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For further information about Samjong KPMG or if you would like one of our professionals to contact you, please Contact Us.


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