Scaling AI value: Why capability is defining the next phase

      AI investment is accelerating but enterprise value remains uneven. How organizations align operating models, governance and workforce readiness will define the next phase of advantage.

      KPMG’s inaugural Global AI Pulse draws on insights from more than 2,100 senior leaders across 20 countries, territories and jurisdictions, to understand how organizations are navigating AI’s next phase. What’s emerging is not a question of ambition, but of capability. For many organizations, the challenge lies in orchestrating AI across the enterprise, integrating systems, aligning workflows and enabling coordinated execution at scale.

      Key highlights





      Explore what executives are saying about orchestrating AI at scale

      The Global AI Pulse: Q1 2026 report examines a critical shift underway, toward AI orchestration, offering early insight into how leading organizations are moving from fragmented AI use cases to orchestrated, enterprise-wide capability.

      In the full report, you’ll discover: 

      • The gap between AI investment and enterprise value, and why impact remains uneven across organizations 
      • What leading organizations do differently, and how they are beginning to operationalize AI at scale 
      • The shift from isolated use cases to coordinated, agent-driven systems across the enterprise 
      • The role of governance and trust in enabling AI to scale responsibly 
      • The workforce capabilities required to embed AI into day-to-day decision-making and execution 
      • What it takes to orchestrate AI across systems, workflows, and functions to deliver repeatable, enterprise-level outcomes
      • The sector and regional realities of scaling AI

      Global AI Pulse: Q1 2026 report

      Discover how organizations move beyond AI deployment to orchestration, seamlessly integrating it into their operations.

      Executive summary

      Learn what leading organizations are doing to effectively embed AI enterprise-wide.

      About the research

      The KPMG Global AI Pulse is a quarterly global study capturing the perspectives from 2,110 C-suite and business leaders representing organizations in 20 countries, territories and jurisdictions. The research looks at AI adoption, challenges, and impact, providing timely insights to help leaders track how AI is evolving across industries and regions.



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      Our people

      Steve Chase

      Global Head of AI and Digital Innovation KPMG International & Vice Chair – Artificial Intelligence & Digital Innovation

      KPMG in the U.S.

      Priya Emmanuel

      Head of Global aIQ Program and Regional AI Lead for America

      KPMG in the U.S.

      Benedikt Höck

      Regional AI Lead for EMA

      KPMG in Germany

      Simon Benson

      Head of AI, KPMG Asia Pacific

      KPMG Australia