United Kingdom


  • Service: Insights, Pricing
  • Type: Publication series
  • Date: 17/03/2014

KPMG SLANT - The price isn't right 

Many companies still think of pricing as a tactical lever to drive volume. However, above all, pricing has the most significant impact on profitability and can be a source of strategic advantage. In research we conducted this year, 40 percent of companies said they could generate at least a 10 percent profit improvement through more effective pricing. Pricing should be on every board’s agenda.
The Price isn't right
Download Now
PDF files require Adobe Reader to view
Our aim is for this content to raise the profile of pricing as a strategic issue within Britain's boardrooms. As well as setting out some core pricing ideas, the articles include responses from some of our sector experts and a business intelligence expert. I hope you enjoy reading about this fascinating and highly relevant topic.

Share this

Share this

Contact us

Robert Browne

Robert Browne


KPMG in the UK

020 7311 8962


Related publications

Related insights