• Industry: Financial Services
  • Type: Survey report
  • Date: 4/15/2014

Customer experience barometer 

Getting the right customer experience is critical to success in service-based sectors. This study examines individual brands across five key countries to see how they are performing against the key elements of customer experience.
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KPMG’s Customer Experience Barometer is based on an in-depth survey of 5,000 consumers across five major markets and five key service sectors.