Media 

Unique Challenges, New Opportunities

 

The economic downturn has been particularly tough on the media sector.  Its reliance on revenue from advertising, subscriptions and licensing fees has raised a number of challenges.

Pinball game

How do Media Companies Face the Future?
Digital businesses, in all sub-sectors of media, have over the past five years or so tended to show strong growth as they have challenged traditional business models.  However, many digital businesses are now coming under pressure as traditional media businesses adapt and embrace new technologies.

 

And as businesses focus on more efficient operating models, convergence to integrated 'traditional and new media models' is being accelerated.

 

So - how do companies make the most of the strategic opportunities open to them - particularly in an economic environment when cash management, cost reduction and regulatory change can dominate the boardroom agenda?

 

Whether you are in publishing, broadcasting, music, film or provide marketing services, our sector specialists can challenge your business models, drive operational cost out of your business and help ensure that you make the most of the opportunities facing you.

Contact

Contact

David Elms

 

Partner
KPMG LLP UK

 

020 7311 8568 david.elms@kpmg.co.uk

Since September 2009, KPMG has conducted six-monthly research into consumer appetites for new and traditional media. We find out where they are spending their money and where they are not; we identify emerging trends and gauge receptiveness for innovative products and services. By determining the sentiments of the market on a regular basis, our data helps media companies to set their agendas and strategies for future growth.

 

This survey provides a truly comprehensive global consumer perspective on how consumers are using technology, with 9,600 respondents from 31 countries. Clearly we have seen a lot of change in just five years. Today, consumers are talking about how technology enables their lifestyle, from buying goods on their smartphones to keeping up with friends on social networks.

2011 Mobile Payments Outlook

Mobile payments are evolving rapidly and changing the way consumers and businesses operate. As technology and telecoms companies roll out mobile payment applications and services, this survey reveals that mobile strategies are enabling a business transformation for services firms, telecom providers, technology vendors, banks and retailers across the globe. Cross-sector partnerships and alliances will be key to success in this dynamic market.