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There must be an understandable temptation to think that the current rise of pop-up organisations is nothing more than a passing fad. I believe that pop-up organisations and organisational constructs with nano-corporate centres will be the future.
I think the future will be about organisations that grow from nowhere and then dissipate into thin air almost as quickly as they arrive. As a result, the future CFO’s success in his or her role will lie in understanding this very different world and being able to react to it at lightning speed.
The making of a blockbuster film demonstrates the nano-corporate centre and pop-up concepts perfectly. Actors and film crew come together alongside catering companies, accommodation providers and facility houses for that one moment in time. That’s the pop-up concept becoming a reality. Behind all that sits a comparatively small core team which manages and specifies the precise mix of organisations for success. That’s the nano-corporate centre which underpins the pop-up structure. As one film is completed, one pop-up structure is dismantled, but work begins on the next.
In a wider business context, I believe this sort of constant forming and reforming will propel the speed of change and innovation beyond anything ever imaginable to even the boldest of economic theorists. As for the CFO of the future, business as usual will become a case of scanning the horizon and constantly identifying new opportunities whilst defending current yet temporary constructs.
I believe pop-up short-lived constructs with nano-size corporate centres will come together to build fleeting whispers of business opportunities into towering strengths of extraordinary capital force.
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