A global survey of Consumer Markets executives
At the onset of 2011, KPMG International and CFO Research Services commenced a two-phase survey to examine the outlook and perspectives of senior finance executives in the retail, food, drink, and consumer goods sectors, on the key issues affecting their industry.
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- Most companies report resilience to the impact of the MENA and Japan crises
- Consumer demand is expected to rise and company performance will improve in 2011
- Rising merchandise and input costs — coupled with pricing pressure from competitors — place profit margins at risk
- Finance executives see their firms in a healthy financial and operating condition, and see opportunities for growth, expansion and increased efficiency.