• Industry: Consumer Markets
  • Datum: 23-6-2014

Consumer Currents 17 

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Consumer Currents 17
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In deze periodieke Engelstalige publicatie komen interessante ontwikkelingen aan bod die invloed hebben op de wereldwijde retail en food & drink markt. In dit nummer:


  • China's luxury puzzle: With online sales booming, why are luxury brands so behind?
  • Next tech: The revolution of consumer connectivity.
  • World Cup economics: What do this year's games mean for Brazil and big-spending sponsors?
  • Deal or no deal: Motivations driving M&A in the food and drink sector.
  • Unilever's CEO Paul Polman talks about strategy and what it took to change the FMCG giant.
  • Reinventing money: Alternative payments are becoming the norm in all corners of the world.
  • 3D printing: Growth opportunity or threat?
  • Delivering on omnichannel: The last mile challenge for retailers.
  • Success in Africa: A case study on Dutch company Vlisco Group and their customer-centric approach to business in Africa.
  • Video game theory: What gaming can teach companies about customer loyalty.


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