International growth is an imperative for ambitious Irish companies. But how do you get behind the hype and the headlines to make informed business decisions?
KPMG recently hosted a briefing entitled “Doing Business in New Markets” which explored developments in new markets, with a particular focus on China and its recent reforms. Paul Mason of Channel 4 spoke about China in a changing global market and Peter Fung, Global Chair, Global China Practice, KPMG spoke about China’s reform and its implications for foreign investors
KPMG believes that expansion into New Markets, from Africa to Asia, presents huge (but as yet often untapped) opportunities for Irish business.
But where to start?
Download Supporting Irish Success in New Markets (PDF, 4MB) for key considerations and insights.