In future, connectivity will not simply be a ‘nice to have’ feature but an intrinsic part of every vehicle, with communications to the outside world, other cars, traffic systems and service stations gaining increasing importance.
Connectivity is about far more than just entertainment
Customers expect the same services when on the move as they receive at home and at work. In order to stay in control, the auto industry has to open itself up to technologies and services offered by the TIME industry and provide intelligent plug-in solutions and interfaces.
Control over the revenue streams associated with connected car solutions
Respondents see OEMs as the most likely to control connectivity in the future, although no clear winner has emerged. However, it is doubtful whether this situation can continue, as IT companies are the driving force behind new developments, and with the increasing dominance of plug-in solutions, manufacturers stand to lose valuable revenue streams.