In 2010, the Indian media and entertainment industry witnessed significant growth and hit many milestones, such as the highest grossing Indian film, unprecedented growth in the direct-to-home (DTH) platform, digital music sales surpassing that of the physical formats, onset of 3G and the government’s regulatory push towards digitization and addressability.
Similarly, 2011 is expected to be an exciting year in terms of growth for the industry with increasing penetration of traditional and new media, evolving content and delivery platforms and improving top line and bottom line growth for companies.
The report includes 14 chapters—some focused on sub-segments of the industry such as film, television, print, animation and music, and others covering specific industry issues and trends such as deal activity, taxation, and IFRS.