Travel, Leisure & Tourism 

Tourism is one of the key economy sectors and is dynamically developing both on a global and national scale. It positively affects economic development of a country and its inward investment, creates jobs and improves workforce skills.

This is particularly true for the Czech Republic. Tourism is a significant contributor to the gross domestic product and an important sector from the perspective of job creation. It also contributes to consistent improvements to the quality of management invested in cultural heritage and natural attractions, as well as of the environment.

 

The Czech Republic (as well as the other countries within Central Europe) offers numerous appealing cities and regions whose natural beauty and historical sites bear the potential to become top notch tourist destinations. A pleasant climate, picturesque scenery, numerous thermal springs and a rich spa tradition, numerous historical and cultural attractions, traditional hospitality and a vibrant cuisine all provide an excellent basis for the further development of tourism. 


 

Our Travel, Leisure and Tourism team is capable of:

  • Drawing up commercial and financial feasibility studies, including a survey of supply and demand in a relevant market segment.
  • Conceptualising and positioning a project on the market.
  • Preparing financial models, evaluating project performance and determining the wider benefits of a project.
  • Preparing strategic documents – development concepts, programmes, investment planning.
  • Helping negotiate transactions, franchise and management contracts.
  • Reviewing your business plan from the perspective of each functional project component and evaluating the synergies and benefits for the project as a whole.
  • Proposing concepts and marketing strategies for tourism development in the region.
  • Reviewing the financial, economic and environmental impacts of events and projects in the pipeline.
  • Preparing documentation for development projects in Prague and in the regions, for commercial real estate and residential projects.
  • Providing services for projects associated with the regeneration and revitalisation of brownfield sites and monuments.
  • Proposing appropriate information technology solutions.
  • Designing, implementing and developing quality management systems.
  • Preparing applications for grants from the Structural Funds and other funds, including all mandatory and optional attachments.
  • Providing advisory services in the implementation phase of projects thus supported (monitoring and progress reports, drawdown applications and schedule/budget updates).
  • Conducting a final audit of selected projects.
  • Identifying and quantifying the benefits of selected projects – we estimate the multiplier effects arising from the implementation of an investment and/or from the relevant operations.

Contact

Eva Racková

Eva Racková

Partner

+420 222 123 494

erackova@kpmg.cz

Potential benefits of our services

  • High quality, personal approach and methodology shared by the KPMG global network of advisory firms.
  • Local knowledge combined with international know-how.
  • For each project a unique approach that is consistent with the given environment and the specific client requirements and needs.
  • Lines of reasoning that might help you win over suitable partners for your project and reduce the risks associated with project implementation or operation.
  • Description of effectual steps toward the implementation of a project.

 

 

We apply the practical know-how gained in projects for clients from the private, non-profit and public sector:

  • development and investment companies
  • hotel chains and independent hotel operators
  • theme parks and leisure event organisers
  • international institutions
  • municipalities and ministries which are responsible for tourism development
  • financial institutions
  • sports and charitable organisations.

Our regular publications

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