The opportunity is rich: the greatest gains will come from cross-industry partnership
Mobile payments are evolving rapidly and changing the way consumers and businesses operate. As technology and telecoms companies roll out mobile payment applications and services, this survey reveals that mobile strategies are enabling a business transformation for services firms, telecom providers, technology vendors, banks and retailers across the globe. Cross-sector partnerships and alliances will be key to success in this dynamic market.
In a global online survey of nearly 1,000 executives in the financial services, technology, telecommunications and retail industries, this report explores opportunities and barriers to the adoption of mobile payments, and provides insight into the forces shaping the mobile payments market - both today and in the future.