• Industry: Global China Practice
  • Type: Business and industry issue, Publication series
  • Date: 1/30/2013

Year of the Snake: Social and economic impact of the Chinese New Year holiday 

Chinese New Year is the most important festival on the Chinese calendar: it is a multi-day festival that celebrates not only the passing of the year, but also has enormous cultural and family significance for Chinese people everywhere. This edition of China 360 examines some of the important traditions and customs related to Chinese New Year, as well as the impact that the holiday has on Chinese society and the business landscape today.