• Service: Advisory, Consulting, IT Advisory
  • Type: Survey report
  • Date: 1/28/2014

Going beyond the data 

Long before the term ‘big’ was first applied to data, organizations were struggling to make sense of all the information they had. Over the past 5 years, that focus on data has started to shift. Today, the issue is no longer about owning the most data but rather about how to gain the most insight from it. In short, how to turn data into insights, and insights into real business advantage.
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This report provides a snapshot of the current state of D&A in major global organizations. 144 CFOs and CIOs from major corporations around the world have given their opinion on questions such as:


  • How will predictive analytics drive future decision making?
  • What role should social media data play?
  • What technology will be required to operationalize D&A within the organization?

Ulrich Amberg

Ulrich Amberg

Partner, Head of IT Advisory

+41 58 249 62 62

IT Advisory

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Our ambition is to help you managing the integration of information technology in your organization and optimizing the benefits you derive from the use of information technology.