The study, Confronting Complexity: How business globally is taking on the challenges and opportunities, is based on interviews with 1,400 senior executives in 22 countries. The research found that at least seven out of ten executives believe complexity can create new opportunities for their businesses, including gaining competitive advantage, creating better strategies, expanding into new markets and improving efficiencies.
"Powerful forces have reshaped the global business landscape in the last few years, accelerating the rise of complexity as a source of challenge, change, risk, unpredictability and even opportunity that executives must understand and embrace with new tools and skills in order to succeed," said KPMG Chairman Tim Flynn.
"The KPMG research indicates that although complexity and its challenges are placing increasing pressures on organizations, opportunities really do exist for those who can think differently and turn potential hurdles to their competitive advantage," Flynn added. "Indeed, we see businesses increasing their focus on managing complexity to be better positioned to capture the opportunities."