Details

  • Service: Advisory, Management Consulting, IT Advisory, Topics, Innovation & Technology Trends
  • Industry: Media, Financial Services, Banking
  • Type: Business and industry issue
  • Date: 24/04/2012

The Social Banker: Social media lessons from banking insiders 

The widespread consumer adoption of social media is hard to ignore. Already, one in ten of the world’s population has a Facebook account and almost 500 million people log onto YouTube each month. While most business sectors have made significant gains by adopting social media, retail banks seem to be lagging behind. Few have taken even tentative steps into the social media environment, and even less have initiated formal programs.
 

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The Social Banker Series

The Social Banker Series
This series of articles examines key aspects of social media for retail banks and explores the most pressing questions facing bank executives.

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