Australia

Details

  • Industry: Food, Drink & Consumer Products, Retail
  • Type: Survey report
  • Date: 25/06/2013

2013 Retail Industry Outlook Survey 

Rapidly advancing technology is providing opportunities for retailers to explore new ways of doing business and to reach more customers. To remain customer-relevant and competitive in the future, survey results show that executives are increasingly embracing an omnichannel approach, striving to deliver an excellent and consistent experience across all touch points.
2013 Retail Industry Outlook Survey cover
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Most report expanding use of social media, online and mobile technologies to their strategic advantage. They are also realising the boundless potential offered by data and analytics in gaining customer insights, identifying new markets and making better decisions.

 

By embracing and successfully leveraging technological innovation, retailers can look forward to a brighter future.

 

Key findings

  • Technology trending up – 71 percent say social media is the technology having most impact on their businesses.
  • Data and analytics continue to add value – 50 percent of executives report using data, analytics to drive operational excellence.
  • Regulatory pressures mount – more than 50 percent say healthcare reform a significant concern to business.
 

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